{"id":4761,"date":"2020-01-16T11:48:39","date_gmt":"2020-01-16T08:48:39","guid":{"rendered":"https:\/\/www.lf.com.tr\/?p=4761"},"modified":"2020-01-17T12:23:42","modified_gmt":"2020-01-17T09:23:42","slug":"seo-trendlerinin-25-yillik-evrimi","status":"publish","type":"post","link":"https:\/\/www.lf.com.tr\/tr\/seo-trendlerinin-25-yillik-evrimi\/","title":{"rendered":"SEO Trendlerinin 25 Y\u0131ll\u0131k Evrimi"},"content":{"rendered":"<section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Ba\u015flang\u0131\u00e7ta bir \u0131\u015f\u0131k vard\u0131. Ufak bir \u0131\u015f\u0131k yava\u015f yava\u015f\u00a0<strong>SEO<\/strong>\u00a0teriminin do\u011fu\u015funa i\u015faret ediyordu. De\u011fi\u015fimler ard\u0131 ard\u0131na geliyordu ama tan\u0131mlamak zordu. Zaman ge\u00e7tik\u00e7e her \u015fey daha belirgin olmaya ba\u015flad\u0131 ve sonucunda bug\u00fcn dile getirdi\u011fimiz o terim g\u00fc\u00e7lenerek ya\u015fam\u0131n\u0131 s\u00fcrd\u00fcrmeye devam etti. Bu terim g\u00fcc\u00fcn\u00fc kullan\u0131c\u0131ya sunulan kaliteli i\u00e7erikten ve bununla sa\u011flanan etkile\u015fimden almaktayd\u0131.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-trendlerinin-25-yillik-evrimi.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-trendlerinin-25-yillik-evrimi.jpg 800w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-trendlerinin-25-yillik-evrimi-600x338.jpg 600w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-trendlerinin-25-yillik-evrimi-300x169.jpg 300w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-trendlerinin-25-yillik-evrimi-150x84.jpg 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>SEO\u00a0konusunda gelecekte neler olaca\u011f\u0131n\u0131 bilmek istiyorsan\u0131z \u00f6ncelikle onun ge\u00e7mi\u015fine g\u00f6z atmal\u0131 ve neler ya\u015fand\u0131\u011f\u0131n\u0131 en iyi bir bi\u00e7imde \u00f6\u011frenmelisiniz.<\/p>\n<p><strong>\u0130lk Belirtiler (1991 \u2013 2002)<\/strong><\/p>\n<\/div><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-belirtiler.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-belirtiler.jpg 800w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-belirtiler-600x338.jpg 600w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-belirtiler-300x169.jpg 300w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-belirtiler-150x84.jpg 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>1991 y\u0131l\u0131nda Tim Berners-Lee internetteki ilk siteyi kullan\u0131ma a\u00e7t\u0131. Bu site hala hayattad\u0131r. Bu sitenin a\u00e7\u0131l\u0131\u015f\u0131ndan bir s\u00fcre sonra bir\u00e7ok yeni site a\u00e7\u0131lmaya ba\u015fland\u0131 ve kullan\u0131c\u0131lara bilgi sunmaya \u00e7al\u0131\u015fan yerler \u00e7o\u011falmaya ba\u015flad\u0131.<\/p>\n<p>\u0130nternet ortam\u0131ndaki siteler \u00e7o\u011falmaya ba\u015flad\u0131k\u00e7a bir arama motoruna ihtiya\u00e7 duyulmaya ba\u015fland\u0131. Bu ihtiyac\u0131 kar\u015f\u0131layan ilk platform Excite oldu. Bu platform i\u00e7eriklerin kataloglanmas\u0131 a\u00e7\u0131s\u0131ndan bir devrim niteli\u011findeydi. K\u0131sa bir s\u00fcre sonra ise bug\u00fcn\u00fcn devleri Yahoo ve Google bu alana dahil oldu.<\/p>\n<p>Bug\u00fcn\u00fcn devleri sahneye \u00e7\u0131kt\u0131ktan sonra arama s\u0131ralamas\u0131 denen bir olgu da ortaya \u00e7\u0131km\u0131\u015f oldu. Ama bug\u00fcn\u00fcn algoritmas\u0131n\u0131n yan\u0131nda \u00e7ok daha basit algoritmalar yer ald\u0131\u011f\u0131 i\u00e7in temel sorunlar mevcuttu. \u0130\u00e7erikler anahtar kelimelere g\u00f6re belirlendi\u011finden, insanlar anahtar kelime doldurma yaparak arama motoru sonu\u00e7lar\u0131na do\u011frudan etki ediyorlard\u0131. Bunun yan\u0131nda b\u00fcy\u00fck algoritma g\u00fcncellemeleri ger\u00e7ekle\u015ftirilse bile uygulamaya konmas\u0131 aylar al\u0131yordu. Dolay\u0131s\u0131yla s\u0131ralamalara etki edecek y\u00f6ntemler etkisini s\u00fcrd\u00fcrmeye devam ediyordu.<\/p>\n<p>Gelece\u011fin b\u00fcy\u00fcklerinden Google gibi devler kullan\u0131c\u0131larla arad\u0131klar\u0131 de\u011ferli i\u00e7erikleri bulu\u015fturman\u0131n bir yolunu bulmak i\u00e7in f\u0131rsatlar\u0131 de\u011ferlendirmeye \u00e7al\u0131\u015ft\u0131lar. Genel kurallar ortaya \u00e7\u0131kar\u0131ld\u0131 ve bug\u00fcn nefes ald\u0131\u011f\u0131m\u0131z ortamdaki politikalar yava\u015f yava\u015f hayata ge\u00e7irildi.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>\u0130lk G\u00fcnler (2003 \u2013 2005)<\/strong><\/p>\n<\/div><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-gunleri.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-gunleri.jpg 800w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-gunleri-600x338.jpg 600w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-gunleri-300x169.jpg 300w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-ilk-gunleri-150x84.jpg 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Google kafaya koymu\u015ftu. Arama motoru s\u0131ralamalar\u0131n\u0131 kullan\u0131c\u0131n\u0131n arad\u0131\u011f\u0131 kaliteli bilgiyi bulacak \u015fekilde doldurmak i\u00e7in u\u011fra\u015f\u0131yordu. Bunun i\u00e7in etik olmayan y\u00f6ntemler kullananlar\u0131 cezaland\u0131rmaya ve kaliteli i\u00e7eri\u011fe y\u00f6nelen ve markala\u015fma yoluna gidenleri \u00fcst s\u0131ralara ta\u015f\u0131maya ba\u015flad\u0131. Bu s\u00fcre\u00e7 link olu\u015fturma ve anahtar kelime doldurma ile hareket eden bir\u00e7ok yerin cezaland\u0131r\u0131lmas\u0131 ile devam etti.<\/p>\n<p>Geli\u015fmeler s\u00fcrerken arama motorlar\u0131 kullan\u0131c\u0131n\u0131n deneyimine y\u00f6nelik arama sonu\u00e7lar\u0131 sunmaya ba\u015flad\u0131lar. Bu arama sonu\u00e7lar\u0131 kullan\u0131c\u0131n\u0131n arama ge\u00e7mi\u015finden yola \u00e7\u0131k\u0131larak kullan\u0131c\u0131ya sunuluyordu. Bunun yan\u0131nda\u00a0yerel SEO\u00a0ad\u0131 verilen kavram yava\u015f yava\u015f ortaya \u00e7\u0131kmaya ba\u015flad\u0131.<\/p>\n<p>Belirtilen geli\u015fmelerin ya\u015fand\u0131\u011f\u0131 g\u00fcnlerde arama sonu\u00e7lar\u0131n\u0131 etkileyebilecek unsurlar\u0131n ba\u015f\u0131nda gelen link olu\u015fturma gelmekteydi. Site sahipleri gelen link olu\u015fturma taktiklerine ba\u015fvurarak arama g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc y\u00fckseltmeye \u00e7al\u0131\u015fmaktayd\u0131lar. Google bunun fark\u0131ndayd\u0131 ve a\u015f\u0131r\u0131ya ka\u00e7\u0131lmas\u0131na m\u00fcsaade etme niyetinde de\u011fildi. Etik y\u00f6ntemlere sad\u0131k kal\u0131nmas\u0131 gerekti\u011fini belirtiyordu.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Orta\u00e7a\u011f (2006 \u2013 2009)<\/strong><\/p>\n<\/div><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-orta-cag.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-orta-cag.jpg 800w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-orta-cag-600x338.jpg 600w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-orta-cag-300x169.jpg 300w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-orta-cag-150x84.jpg 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Aramalarda ger\u00e7ekle\u015fen yeni trendler ve geli\u015fmeler do\u011frultusunda art\u0131k daha kapsaml\u0131 ve etkile\u015fimli arama motorlar\u0131na ihtiya\u00e7 duyulmaktayd\u0131. Google bunu Universal Search ad\u0131ndaki yenili\u011fi ile kar\u015f\u0131lad\u0131. Arama motoru sonu\u00e7 sayfas\u0131 art\u0131k resimler ve haberlerle \u00e7ok daha etkile\u015fimli bir yer olmaya ba\u015flam\u0131\u015ft\u0131.<\/p>\n<p>2008 y\u0131l\u0131nda Google bir hamle daha yapt\u0131 ve Google Suggest hizmetini hayata ge\u00e7irdi. Bu hizmet sayesinde kullan\u0131c\u0131lar art\u0131k Google \u00fczerinde yap\u0131lan arama ge\u00e7mi\u015flerine g\u00f6re belirli arama tavsiyeleriyle kar\u015f\u0131la\u015f\u0131yorlard\u0131. Bu kullan\u0131c\u0131 deneyimini \u00f6nemli \u00f6l\u00e7\u00fcde etkilerken,\u00a0Google Trends ve\u00a0Google Analytics\u00a0gibi hizmetlerde do\u011frudan verilerle kar\u015f\u0131l\u0131k buldu. Art\u0131k kullan\u0131c\u0131lara arad\u0131klar\u0131 i\u00e7eriklere \u00e7ok daha uygun sonu\u00e7lar sunulmas\u0131 daha fazla \u00f6nem kazanm\u0131\u015ft\u0131.<\/p>\n<p>Kullan\u0131c\u0131 odakl\u0131 bu yakla\u015f\u0131m do\u011frultusunda\u00a0<strong>SEO<\/strong>\u00a0d\u00fcnyas\u0131 ya\u015fam\u0131n\u0131n tam ortas\u0131nda yer almaktayd\u0131. Pazarlamac\u0131lar art\u0131k bir\u00e7ok \u00e7al\u0131\u015fmay\u0131 kullan\u0131c\u0131 odakl\u0131 yakla\u015f\u0131mlarla desteklemek zorunda kalmaktayd\u0131lar. Onlar i\u00e7in olu\u015fturulacak i\u00e7eriklerin mutlaka arama motorlar\u0131nda yer bulabilmesi i\u00e7in kullan\u0131c\u0131 odakl\u0131 i\u00e7erik olu\u015fturma ve pazarlama vazge\u00e7ilmez bir unsur haline geldi.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Ayd\u0131nlanma \u00c7a\u011f\u0131 (2010 \u2013 2012)<\/strong><\/p>\n<\/div><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-icerik-kraldir.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-icerik-kraldir.png 800w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-icerik-kraldir-600x338.png 600w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-icerik-kraldir-300x169.png 300w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-icerik-kraldir-150x84.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>SEO d\u00fcnyas\u0131nda en kapsaml\u0131 de\u011fi\u015fim ba\u015flam\u0131\u015ft\u0131. Markalar art\u0131k ya kullan\u0131c\u0131 odakl\u0131 i\u00e7erik sunarak arama sonu\u00e7lar\u0131nda yer bulacaklard\u0131 ya da ceza alarak arama motoru sonu\u00e7lar\u0131ndan uzakla\u015facaklard\u0131.<\/p>\n<p>Google taraf\u0131ndan ger\u00e7ekle\u015ftirilen \u00f6nemli g\u00fcncellemelerin ard\u0131ndan markalar kaliteli i\u00e7erik, kullan\u0131c\u0131 odakl\u0131 yakla\u015f\u0131m ve a\u015f\u0131r\u0131 iyile\u015ftirmeden uzak durma gibi ciddi kurallara ba\u011fl\u0131 kalmak zorunda kald\u0131lar. Bu kurallara uymak istemeyenler ise arama motorlar\u0131 sonu\u00e7 sayfas\u0131nda h\u0131zla gerilere gitmeye ba\u015flad\u0131lar.<\/p>\n<p>Yeni geli\u015fmeler do\u011frultusunda arama motorlar\u0131 yeni \u00f6zellikler sunmaya devam ettiler. Google Knowledge Graph ad\u0131n\u0131 verdi\u011fi \u00f6zelli\u011fini duyurdu ve kullan\u0131c\u0131lar\u0131n i\u00e7eri\u011fin tamam\u0131na g\u00f6z atmadan arama motorlar\u0131 sonu\u00e7 sayfas\u0131ndan arad\u0131klar\u0131 bilgilere ula\u015fabilmesine olanak sa\u011flad\u0131.<\/p>\n<p>Yerel SEO \u00e7ok daha g\u00fc\u00e7l\u00fc hale gelmeye ba\u015flad\u0131. Google yerel sonu\u00e7lar\u0131 bir ad\u0131m daha \u00f6ne \u00e7\u0131kard\u0131 ve bununla birlikte Google Suggest hizmetini geli\u015ftirdi. Art\u0131k kullan\u0131c\u0131lar arama yaparken otomatik olarak sonu\u00e7larla kar\u015f\u0131la\u015fmaya ba\u015flad\u0131lar.<\/p>\n<p>Ek olarak bu d\u00f6nemin sonlar\u0131na do\u011fru sosyal medya platformlar\u0131 yo\u011fun ilgi g\u00f6rmeye ba\u015flad\u0131lar ve burada payla\u015f\u0131lan i\u00e7erikler arama motorlar\u0131 sonu\u00e7lar\u0131nda \u00f6nemli sinyaller olmaya ba\u015flad\u0131lar. Bunu Google\u2019\u0131n Google+ hamlesi takip etti ve i\u00e7eriklerin g\u00f6r\u00fcn\u00fcr olmas\u0131 a\u00e7\u0131s\u0131ndan \u00e7ok de\u011ferli bir sinyal g\u00fcn y\u00fcz\u00fcne \u00e7\u0131km\u0131\u015f oldu.<\/p>\n<p>Pazarlamac\u0131lar sitelerini ba\u015far\u0131ya ta\u015f\u0131mak i\u00e7in bu d\u00f6nem i\u00e7erisinde daha bilgi dolu ve payla\u015f\u0131labilir i\u00e7erikler \u00fcretmeye ba\u015flad\u0131lar. Bu bir anlamda g\u00fcn\u00fcm\u00fcz \u00e7al\u0131\u015fmalar\u0131n\u0131n temelini olu\u015fturan unsurdu. \u0130nternet ortam\u0131nda yer alan kullan\u0131c\u0131lar art\u0131k \u00e7ok daha h\u0131zl\u0131 bir \u015fekilde bilgi t\u00fcketebilecekleri, ki\u015fiselle\u015ftirilmi\u015f ve etkile\u015fimi fazla olan bir ortam talep etmekteydiler.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Modern Y\u0131llar (2013 \u2013 Bug\u00fcn)<\/strong><\/p>\n<\/div><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"562\" src=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/modern-seo-1024x562-1.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/modern-seo-1024x562-1.jpg 1024w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/modern-seo-1024x562-1-600x329.jpg 600w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/modern-seo-1024x562-1-300x165.jpg 300w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/modern-seo-1024x562-1-150x82.jpg 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Bug\u00fcn kendimizi \u00f6nemli bir yol ayr\u0131m\u0131nda g\u00f6rmekteyiz. Art\u0131k kullan\u0131c\u0131lar a\u00e7\u0131s\u0131ndan ki\u015fiselle\u015ftirme ve gizlilik anlam\u0131nda iki ayr\u0131\u015ft\u0131r\u0131c\u0131 durum s\u00f6z konusu olmaya ba\u015flam\u0131\u015ft\u0131r. Kullan\u0131c\u0131lar art\u0131k arama sonu\u00e7lar\u0131n\u0131n belirlenmesi i\u00e7in kendilerinden bilgi topland\u0131\u011f\u0131n\u0131n fark\u0131ndad\u0131rlar. Bunun i\u00e7in endi\u015felenmeye ve seslerini \u00e7\u0131karmaya ba\u015flad\u0131lar.<\/p>\n<p>Google arama motorunu ve arama motoruna ba\u011fl\u0131 hizmetlerini geli\u015ftirmeyi s\u00fcrd\u00fcr\u00fcrken ayn\u0131 zamanda teknolojinin geli\u015fen y\u00fcz\u00fcne ayak uydurmay\u0131 se\u00e7mi\u015ftir. Mobil aramalara \u00f6nem vermesi ve art\u0131k arama motorlar\u0131 sonu\u00e7 sayfas\u0131nda yer almak isteyen sitelerin mobil duyarl\u0131 temalara sahip olmas\u0131n\u0131 gerekli k\u0131lm\u0131\u015ft\u0131r. Duyarl\u0131 tasar\u0131mlara sahip olmayan siteler h\u0131zl\u0131ca arama motorlar\u0131nda geri plana itilmeye ba\u015flanm\u0131\u015ft\u0131r.<\/p>\n<p>\u0130\u00e7eriklerin kategorilere ayr\u0131lmas\u0131, kullan\u0131c\u0131n\u0131n talebine kar\u015f\u0131l\u0131k verebilmesi ve mobil uyumlu olmas\u0131 markalar\u0131n kullan\u0131c\u0131lar taraf\u0131ndan daha \u00e7ok sevilmesine olanak sa\u011flad\u0131. Bu durumu kullan\u0131c\u0131larla iyi ili\u015fkiler kurma f\u0131rsat\u0131na \u00e7evirmeyi ba\u015faran yerler ise arama motoru sonu\u00e7 sayfas\u0131nda daha iyi s\u0131ralamalara sahip olmaya ba\u015flad\u0131lar. \u0130nternet art\u0131k kaliteli i\u00e7erik ve ki\u015fiselle\u015ftirme \u00fczerine rekabet edilen bir ortam olmu\u015ftur.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>SEO\u2019nun Gelece\u011fi<\/strong><\/p>\n<\/div><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-gelecegi.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-gelecegi.jpg 800w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-gelecegi-600x338.jpg 600w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-gelecegi-300x169.jpg 300w, https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-gelecegi-150x84.jpg 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Arama motoru optimizasyonunun gelece\u011fi a\u00e7\u0131s\u0131ndan g\u00f6rebilece\u011fimiz en \u00f6nemli \u015fey daha fazla kullan\u0131c\u0131 odakl\u0131 i\u00e7erik ve daha fazla e\u015fsiz i\u00e7eri\u011fe sahip ni\u015f alanlar\u0131n\u0131n ortaya \u00e7\u0131k\u0131\u015f\u0131 olacakt\u0131r. Bunlar\u0131n ger\u00e7ekle\u015fece\u011fini hi\u00e7 \u015f\u00fcphe duymadan s\u00f6yleyebiliriz.<\/p>\n<p>\u0130nternet \u00e7ok daha ki\u015fiselle\u015ftirilmi\u015f bir ortam olma yolunda ilerlemektedir. Bunun yan\u0131nda yeni teknolojilerle kullan\u0131c\u0131lar\u0131n anl\u0131k memnuniyetleri daha de\u011ferli buldu\u011funu belirtmemiz gerekiyor. Art\u0131k yap\u0131lacak aramalar da bu memnuniyet durumuna uyum sa\u011flamak zorundad\u0131r.<\/p>\n<p>SEO\u00a0d\u00fcnyas\u0131 genel anlamda bu ihtiyac\u0131 kar\u015f\u0131lamaya y\u00f6nelik geli\u015fimini s\u00fcrd\u00fcrmeye \u00e7al\u0131\u015facakt\u0131r ve art\u0131k kullan\u0131c\u0131lara arad\u0131klar\u0131 i\u00e7erikleri \u00e7ok daha h\u0131zl\u0131 bir bi\u00e7imde sunabilme konusu \u00f6nem kazanacakt\u0131r.<\/p>\n<p>SEO \u00e7al\u0131\u015fmalar\u0131 art\u0131k Google\u2019\u0131n oldu\u011fu her noktada varl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcrebilecek bir duruma gelmektedir. Markalar ba\u015far\u0131lar\u0131n\u0131 s\u00fcrd\u00fcrmek ve internet ortam\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fcklerini artt\u0131rmak istiyorlarsa mutlaka her alanda olmaya \u00e7al\u0131\u015fmal\u0131d\u0131rlar ve sosyal bilinirlik olu\u015fturmal\u0131d\u0131rlar. E\u011fer bunu yapmazlarsa marka bilinirli\u011fi olu\u015fturmalar\u0131n\u0131n bir yolu olmayacakt\u0131r.<\/p>\n<p>Yap\u0131lan son ara\u015ft\u0131rmalara g\u00f6re kullan\u0131c\u0131lar\u0131n e\u011filimleri \u00f6nemli \u00f6l\u00e7\u00fcde g\u00f6rsel i\u00e7eriklere kaymaktad\u0131r. Bu e\u011filimi erkenden fark edip \u00e7al\u0131\u015fmalar\u0131n\u0131z\u0131 bu y\u00f6nde ger\u00e7ekle\u015ftirmeye ba\u015flamak sizin i\u00e7in faydal\u0131 olabilir. Yo\u011fun \u00e7al\u0131\u015fmalar\u0131n\u0131z\u0131n ve \u00e7abalar\u0131n\u0131z\u0131n kar\u015f\u0131l\u0131\u011f\u0131n\u0131 mutlaka al\u0131rs\u0131n\u0131z.<\/p>\n<p>SEO\u2019nun geli\u015fimine ayak uydurman\u0131n en kolay yolu ise elbette etik olan y\u00f6ntemlere ba\u011fl\u0131 kalmay\u0131 s\u00fcrd\u00fcrmek ve etik olmayan y\u00f6ntemlerden uzak durmakt\u0131r. \u00c7\u00fcnk\u00fc SEO geli\u015fimini s\u00fcrd\u00fcrd\u00fck\u00e7e kurallara uymayan yerler ortaya \u00e7\u0131kaca\u011f\u0131 i\u00e7in \u00e7ok daha fazla cezalarla ve yapt\u0131r\u0131mlarla kar\u015f\u0131la\u015fabiliriz.<\/p>\n<p>T\u00fcm SEO i\u00e7eriklerine\u00a0bu ba\u011flant\u0131dan\u00a0ula\u015fabilirsiniz.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"Ba\u015flang\u0131\u00e7ta bir \u0131\u015f\u0131k vard\u0131. Ufak bir \u0131\u015f\u0131k yava\u015f yava\u015f\u00a0SEO\u00a0teriminin do\u011fu\u015funa i\u015faret ediyordu. De\u011fi\u015fimler ard\u0131 ard\u0131na geliyordu ama tan\u0131mlamak zordu. Zaman ge\u00e7tik\u00e7e her \u015fey daha belirgin olmaya ba\u015flad\u0131 ve sonucunda bug\u00fcn dile getirdi\u011fimiz o terim g\u00fc\u00e7lenerek ya\u015fam\u0131n\u0131 s\u00fcrd\u00fcrmeye devam etti. Bu terim g\u00fcc\u00fcn\u00fc kullan\u0131c\u0131ya sunulan kaliteli i\u00e7erikten ve bununla sa\u011flanan etkile\u015fimden almaktayd\u0131. SEO\u00a0konusunda gelecekte neler olaca\u011f\u0131n\u0131...","protected":false},"author":1,"featured_media":4762,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4761","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEO Trendlerinin 25 Y\u0131ll\u0131k Evrimi - LF Dijital - Google Kocaeli - Web Tasar\u0131m - Yaz\u0131l\u0131m - Dijital Pazarlama - SEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lf.com.tr\/tr\/seo-trendlerinin-25-yillik-evrimi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Trendlerinin 25 Y\u0131ll\u0131k Evrimi - LF Dijital - Google Kocaeli - Web Tasar\u0131m - Yaz\u0131l\u0131m - Dijital Pazarlama - SEO\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lf.com.tr\/tr\/seo-trendlerinin-25-yillik-evrimi\/\" \/>\n<meta property=\"og:site_name\" content=\"LF Dijital - Google Kocaeli - Web Tasar\u0131m - Yaz\u0131l\u0131m - Dijital Pazarlama - SEO\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-16T08:48:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-01-17T09:23:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/seo-trendlerinin-25-yillik-evrimi.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"lfdigital\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"lfdigital\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/seo-trendlerinin-25-yillik-evrimi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/seo-trendlerinin-25-yillik-evrimi\\\/\"},\"author\":{\"name\":\"lfdigital\",\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/#\\\/schema\\\/person\\\/f01d2cc7ecbefa065757f1c757ef2457\"},\"headline\":\"SEO Trendlerinin 25 Y\u0131ll\u0131k Evrimi\",\"datePublished\":\"2020-01-16T08:48:39+00:00\",\"dateModified\":\"2020-01-17T09:23:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/seo-trendlerinin-25-yillik-evrimi\\\/\"},\"wordCount\":1821,\"image\":{\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/seo-trendlerinin-25-yillik-evrimi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lf.com.tr\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/seo-trendlerinin-25-yillik-evrimi.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/seo-trendlerinin-25-yillik-evrimi\\\/\",\"url\":\"https:\\\/\\\/www.lf.com.tr\\\/seo-trendlerinin-25-yillik-evrimi\\\/\",\"name\":\"SEO Trendlerinin 25 Y\u0131ll\u0131k Evrimi - 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