{"id":3932,"date":"2020-01-10T15:56:33","date_gmt":"2020-01-10T12:56:33","guid":{"rendered":"https:\/\/www.lf.com.tr\/?p=3932"},"modified":"2020-01-17T13:50:41","modified_gmt":"2020-01-17T10:50:41","slug":"3932-2","status":"publish","type":"post","link":"https:\/\/www.lf.com.tr\/tr\/3932-2\/","title":{"rendered":"Semantik Arama ve SEO"},"content":{"rendered":"

SEO d\u00fcnyas\u0131nda \u201csemantik arama\u201d terimi s\u00f6z konusu oldu\u011funda \u00e7e\u015fitli kafa kar\u0131\u015f\u0131kl\u0131klar\u0131 olu\u015fmaktad\u0131r.<\/p>\n

Bu terimin kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131 olu\u015fturmas\u0131 semantik araman\u0131n yap\u0131land\u0131r\u0131lm\u0131\u015f verinin bir par\u00e7as\u0131 olmas\u0131d\u0131r. Pek \u00e7ok ki\u015fi bunu yap\u0131land\u0131r\u0131lm\u0131\u015f verinin ayn\u0131s\u0131 olarak g\u00f6rmektedir. Baz\u0131 insanlar ise bu terimleri dil ve mant\u0131k ile ili\u015fkilendirmektedir. Her \u015feyin daha net anla\u015f\u0131lmas\u0131 i\u00e7in \u00f6nce bu terimi net bir bi\u00e7imde tan\u0131mlamak gerekmektedir.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

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Semantik Arama Nedir?<\/b><\/h2>\n

Semantik arama terimi arama motorlar\u0131n\u0131n do\u011fal dil kullan\u0131larak yap\u0131lan sorgulamalar\u0131 daha iyi yorumlamalar\u0131 ve i\u015flemeleri i\u00e7in kullan\u0131lmaktad\u0131r. Ancak semantik aram bundan \u00e7ok daha fazlas\u0131 anlam\u0131na gelmektedir. Kullan\u0131c\u0131n\u0131n aramay\u0131 yaparken sahip oldu\u011fu arama ba\u011flam\u0131 bunlardan biridir. E\u011fer arama kutucu\u011funa sorgu i\u00e7in \u201cotel\u201d yazarsan\u0131z ve \u00f6nceli\u011finiz \u201cParis\u201d olursa \u201cParis otelleri\u201d i\u00e7in \u00e7e\u015fitli sonu\u00e7lar elde etmeniz m\u00fcmk\u00fcn olabilmektedir.<\/p>\n

E\u011fer daha \u00f6nce vah\u015fi do\u011fa ilgili pek \u00e7ok arama yapm\u0131\u015fsan\u0131z ve sorgu i\u00e7in \u201cjaguar\u201d kelimesini kulland\u0131ysan\u0131z bir araba de\u011fil hayvan sonucuyla kar\u015f\u0131la\u015f\u0131rs\u0131n\u0131z. Ek olarak arama motorlar\u0131n\u0131n girilen girdilerin kavram\u0131n\u0131 anlamamaktad\u0131r. Bu sorgular\u0131 insanlar, yerler ve olaylarla ili\u015fkilendirmek istedi\u011finizde daha farkl\u0131 bir yakla\u015f\u0131m ortaya koyman\u0131z gerekmektedir.<\/p>\n

Di\u011fer taraftan, Paris\u2019te yer alan \u201cEyfel Kulesi\u201d aramas\u0131n\u0131 yapt\u0131\u011f\u0131n\u0131z zaman bu yap\u0131yla ilgili \u00e7e\u015fitli bilgiler edinebilirsiniz. Ancak do\u011frudan bu yap\u0131n\u0131n uzunlu\u011funu \u00f6\u011frenmek i\u00e7in \u201cEyfel Kulesi\u2019nin uzunlu\u011fu ne kadar\u201d diye arama yapman\u0131z gerekmektedir.<\/p>\n

Aramay\u0131 ne \u015fekilde yaparsan\u0131z yap\u0131n Google bunu sorgunun do\u011fru haline g\u00f6re de\u011fi\u015ftirebilecektir.<\/p>\n

Arama motorlar\u0131 bunlar\u0131 ge\u00e7mi\u015fte \u00e7ok fazla yapmamaktayd\u0131. Ancak art\u0131k kullan\u0131c\u0131lar\u0131n aramalar\u0131n\u0131 sorgular\u0131n do\u011fru hallerine g\u00f6re de\u011fi\u015ftirerek sonu\u00e7 sunma yoluna gidebilmektedirler. Arama motorlar\u0131 i\u00e7in hangi kelimelerin i\u015flenmesi kolaysa ilk olarak onlar\u0131 g\u00fcndeme almaktad\u0131rlar.<\/p>\n

Sesli araman\u0131n \u00f6n plana \u00e7\u0131kmaya ba\u015flamas\u0131 bunun \u00f6nemini art\u0131rmaktad\u0131r. \u0130nsanlar ses komutlar\u0131n\u0131 kullanarak arama yapt\u0131klar\u0131nda do\u011fal dillerini kullanmaktad\u0131rlar. Bu sorgular di\u011fer insanlarla konu\u015ftuklar\u0131 \u015fekilde aktar\u0131ld\u0131\u011f\u0131 i\u00e7in arama motorlar\u0131 bunlara uyum sa\u011flamaya \u00e7al\u0131\u015fmaktad\u0131rlar.<\/p>\n

Sonu\u00e7 olarak, arama motorlar\u0131 kullan\u0131c\u0131n\u0131n sorgusunun ne oldu\u011funu anlama konusunda ekstra \u00e7aba sarf ederek ayn\u0131 zamanda kullan\u0131c\u0131n\u0131n niyetini anlama yoluna gitmektedirler. Kullan\u0131c\u0131lar do\u011fal dillerini kullanarak arama yapt\u0131klar\u0131nda buna uygun sonu\u00e7lar sunmak i\u00e7in \u00e7aba g\u00f6stermektedirler.<\/p>\n

Semantik arama kavram\u0131yla neden ilgilenmelisiniz? K\u0131sa cevap arama motorlar\u0131yla etkile\u015fimlerimiz ile alakal\u0131d\u0131r. Semantik arama SEO ile sitelerimiz aras\u0131ndaki uyumun nas\u0131l olmas\u0131 gerekti\u011fini ortaya \u00e7\u0131karmaktad\u0131r.<\/p>\n<\/div><\/div>

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Semantik Arama Hakk\u0131nda: Nedir ve Ne De\u011fildir?<\/b><\/h3>\n

Semantik arama kullan\u0131c\u0131n\u0131n yapt\u0131\u011f\u0131 sorguya anlaml\u0131 sonu\u00e7lar sunmak demektir. Bu anlaml\u0131 sonu\u00e7lar insanlar\u0131n aramay\u0131 yaparken ger\u00e7ekle\u015ftirdikleri niyete uygun olmak durumundad\u0131r. Bunu yapabilmek i\u00e7in arama motorlar\u0131 sadece kullan\u0131c\u0131n\u0131n arama niyetini de\u011fil ayn\u0131 zamanda sorgunun ba\u011flam\u0131n\u0131 anlamaya \u00e7al\u0131\u015fmaktad\u0131rlar.<\/p>\n

Arama motorlar\u0131 kullan\u0131c\u0131 sorgular\u0131n\u0131n anlamlar\u0131n\u0131 anlamak i\u00e7in \u00e7ok ciddi geli\u015fmeler kaydetmi\u015flerdir. \u00d6zellikle Google, kullan\u0131c\u0131n\u0131n do\u011fal dilini analiz ederek ve onun s\u0131n\u0131rlar\u0131n\u0131 i\u015fleyerek bunu ger\u00e7ekle\u015ftirmektedir. Google teknolojisini sesli aramaya da entegre ederek bunu bir ad\u0131m \u00f6teye ta\u015f\u0131m\u0131\u015ft\u0131r.<\/p>\n

\u00d6zellikle Google\u2019\u0131n en b\u00fcy\u00fck hedeflerinden birisi insanlar\u0131n neler yapt\u0131\u011f\u0131n\u0131 ve neler yapmak istedi\u011fini alg\u0131lamakt\u0131r.<\/p>\n

Bu yolda at\u0131lan ilk ad\u0131m bilgi grafi\u011finin geli\u015ftirilmesidir. Bilgi Grafi\u011fi ile Google dizeler de\u011fil \u015feyler kavram\u0131n\u0131 ortaya atm\u0131\u015ft\u0131r.<\/p>\n

    \n
  1. Bir \u00fclkenin ba\u015fkenti, bir yerde yer alan de\u011firmen say\u0131s\u0131 ve bir \u00fcnl\u00fc ismin do\u011fum tarihi gibi herkese a\u00e7\u0131k bilgilerden olu\u015fmaktad\u0131r.<\/li>\n
  2. Her girdi\u011finin sahip oldu\u011fu \u00f6zellikler yer almaktad\u0131r. \u0130nsanlar\u0131n isimleri, do\u011fum tarihleri, annesi, babas\u0131, ya\u015fad\u0131\u011f\u0131 yer, sahip oldu\u011fu i\u015f, e\u015fi ve \u00e7ocuklar\u0131 gibi \u00e7ok farkl\u0131 bilgiler bu kapsamdad\u0131r. Bunlara ek olarak \u00f6zellikleri anlamakta ve bunlar\u0131 veritaban\u0131 i\u00e7erisinde tutmaktad\u0131r.<\/li>\n<\/ol>\n

    Varl\u0131klar ve Semantik Arama<\/b><\/h2>\n

    Bir dijital kimli\u011fe sahip olman\u0131n yolu varl\u0131klar kavram\u0131d\u0131r. Varl\u0131klar insanlar, yerler ve \u015feyler olabilmektedir. Varl\u0131klar\u0131n anla\u015f\u0131lmas\u0131, onlar\u0131n \u00f6zelliklerinin ve niteliklerinin tan\u0131mlanmas\u0131 arama motorlar\u0131na dili daha iyi anlama konusunda yard\u0131mc\u0131 olmaktad\u0131r.<\/p>\n

    Google bu verileri Bilgi Grafi\u011fi i\u00e7erisinde saklamakta ve onlar\u0131 arama sonu\u00e7lar\u0131n\u0131n kalitesini art\u0131rmak i\u00e7in kullanmaktad\u0131r.<\/p>\n

    Varl\u0131klar Google\u2019\u0131n dizelerden \u015feylere ge\u00e7i\u015finin merkezinde yer almaktad\u0131r. Bu \u00e7aba semantik arama yakla\u015f\u0131m\u0131yla mevcut web ortam\u0131n\u0131 kullan\u0131c\u0131lara ve arama motorlar\u0131nda daha transparan bir hale getirmi\u015ftir.<\/p>\n

    Dizelerden \u015feylere ge\u00e7i\u015f sahip oldu\u011fun semantik varl\u0131klar\u0131n olu\u015fturulmas\u0131n\u0131 daha \u00f6nemli hale getirmi\u015ftir. Varl\u0131klar\u0131n olu\u015fturulmas\u0131, \u00f6zelliklerinin, niteliklerinin ve de\u011ferlerinin belirlenmesi i\u00e7in indekse eklenen kay\u0131tlar\u0131n ve onlar aras\u0131ndaki ba\u011flant\u0131n\u0131n anla\u015f\u0131lmas\u0131 gerekmektedir.<\/p>\n

    Bu noktada yap\u0131land\u0131r\u0131lm\u0131\u015f veri devreye girmektedir. Yap\u0131land\u0131r\u0131lm\u0131\u015f veri bir sitede yer alan elementler konusunda \u00e7ok daha bilgi sunma konusunda arama motorlar\u0131na yard\u0131mc\u0131 olmaktad\u0131r.<\/p>\n

    Semantik Aramada Yap\u0131land\u0131r\u0131lm\u0131\u015f Verinin Rol\u00fc<\/b><\/h2>\n

    Yap\u0131land\u0131r\u0131lm\u0131\u015f veri arama motorlar\u0131n\u0131n sayfalar\u0131 daha h\u0131zl\u0131 ve isabetli bir bi\u00e7imde dizine ekleme imkan\u0131 sunmaktad\u0131r. 2011 y\u0131l\u0131nda Google, Microsoft ve Yahoo! bir ortakl\u0131k ger\u00e7ekle\u015ftirerek global yap\u0131land\u0131r\u0131lm\u0131\u015f veri bi\u00e7imlendirme projesi olarak Schema.org\u2019un standart olarak kabul edildi\u011fini belirtmi\u015flerdir.<\/p>\n

    Site yay\u0131nc\u0131lar\u0131 \u00f6zellikle Schema.org adresinde kendi sitelerinde yer alan bilgileri bi\u00e7imlendirmelerine yard\u0131mc\u0131 olacak \u00e7e\u015fitli \u00f6rnekler bulabileceklerdir.<\/p>\n

    Schema bi\u00e7imlendirmelerini sitenize uyarlaman\u0131z ayn\u0131 zamanda arama motoru sonu\u00e7 sayfas\u0131nda daha fazla yer edinmenize yard\u0131mc\u0131 olacakt\u0131r. Bunun temel sebebi ise Google\u2019\u0131n belirli sonu\u00e7lar\u0131 bilgi panelleri ve cevap kutular\u0131 arac\u0131l\u0131\u011f\u0131yla sunmas\u0131d\u0131r.<\/p>\n

    Hummingbird ve Ra<\/b>nkBrain<\/b><\/h2>\n

    Bilgi Grafi\u011fi hayata ge\u00e7irildikten bir s\u00fcre sonra Google Hummingbird\u00a0algoritmas\u0131n\u0131\u00a0yay\u0131nlam\u0131\u015ft\u0131r. Hummibgbird tart\u0131\u015fmas\u0131z bir bi\u00e7imde bug\u00fcn \u201csemantik arama\u201d olarak s\u00f6z etti\u011fimiz yakla\u015f\u0131m\u0131n ger\u00e7ek ba\u015flang\u0131c\u0131 olarak kabul edilmektedir.<\/p>\n<\/div><\/div>

    \"\"<\/div><\/div>

    Hummingbird algoritmas\u0131n\u0131n yay\u0131na al\u0131nmas\u0131 Google\u2019\u0131n do\u011fal dil aramalar\u0131n\u0131, kullan\u0131c\u0131 niyetini, ba\u011flamsal i\u00e7erikleri ve ilgisel ba\u011flant\u0131lar\u0131 daha iyi anlamas\u0131na yard\u0131mc\u0131 olmu\u015ftur. Arama motorlar\u0131 \u015fu \u015fekilde hareket etmeye ba\u015flam\u0131\u015flard\u0131r:<\/p>\n

      \n
    • Anahtar kelimeler yerine arama sorgusunun tamam\u0131n\u0131 hesaba katmaktad\u0131rlar.<\/li>\n
    • Aramay\u0131 kimin ger\u00e7ekle\u015ftirdi\u011fine, kullan\u0131c\u0131n\u0131n arama ge\u00e7mi\u015fine ve arama modellerine dikkat ederek ki\u015fiselle\u015ftirilmi\u015f sonu\u00e7lar sunmaktad\u0131rlar.<\/li>\n
    • Cihaz t\u00fcrleri, arama zaman\u0131 ve konumu gibi araman\u0131n nas\u0131l ger\u00e7ekle\u015ftirildi\u011fi hesaba kat\u0131lmaktad\u0131r.<\/li>\n
    • Do\u011fal dili i\u015fleme kapasitesi hesaba kat\u0131larak sorgular ve veriler aras\u0131ndaki ili\u015fki anla\u015f\u0131larak kullan\u0131c\u0131ya sonu\u00e7lar sunulmaktad\u0131r.<\/li>\n<\/ul>\n

      2015 y\u0131l\u0131nda Google Rankbrain algoritmas\u0131n\u0131 devreye sokmu\u015ftur. Bu algoritman\u0131n ad\u0131na \u00e7ok fazla aldanmamaya \u00e7al\u0131\u015fmal\u0131s\u0131n\u0131z. Bu algoritma Google\u2019\u0131n arama s\u0131ralamas\u0131n\u0131 belirlememektedir. Bu algoritma Google\u2019a genel arama algoritmas\u0131n\u0131n kullan\u0131c\u0131 arama sorgular\u0131n\u0131 daha iyi anlamas\u0131 konusunda yard\u0131mc\u0131 olmaktad\u0131r.<\/p>\n

      RankBrain\u2019in ilgi \u00e7ekici olmas\u0131n\u0131 sa\u011flayan bir di\u011fer etken ise onun makine \u00f6\u011frenim sistemi \u015feklinde bir algoritma olmas\u0131d\u0131r. Google bu algoritmaya e\u011fitici tahminler dahil ederek kelimeler ve s\u00f6zc\u00fck \u00f6bekleri aras\u0131ndaki ba\u011flar\u0131n daha iyi anla\u015f\u0131lmas\u0131n\u0131 sa\u011flam\u0131\u015ft\u0131r.<\/p>\n

      \u00d6zellikle aram motorlar\u0131n\u0131n hedefi dilin anla\u015f\u0131lmas\u0131n\u0131 kolayla\u015ft\u0131rmakt\u0131r. Bu kolayl\u0131k sayesinde arama motorlar\u0131 kullan\u0131c\u0131n\u0131n arama niyetini daha iyi anlama f\u0131rsat\u0131n\u0131 elde etmekte ve do\u011fru sorgularla do\u011fru cevaplar\u0131 bir araya getirebilmektedir.<\/p>\n

      Makine \u00f6\u011frenimi semantik araman\u0131n geli\u015fimi konusunda ilerleyen d\u00f6nemlerde \u00e7ok daha \u00f6nemli paya sahip olmaya devam edecektir.<\/p>\n

      Semantik Arama ve SEO<\/b><\/h2>\n

      Semantik arama SEO i\u00e7in ne anlama gelmektedir?<\/p>\n

      Her ne kadar temel SEO stratejileri hala \u00f6nemli olsa bile semantik araman\u0131n varl\u0131\u011f\u0131 bir \u015feyleri de\u011fi\u015ftirmi\u015ftir. Anahtar kelimeler, \u00f6nemli i\u00e7erikler, \u00e7apa metinleri ve al\u0131nan linkler stratejilerde yer alsa bile bunlar art\u0131k tek ba\u015f\u0131na yeterli de\u011fildir.<\/p>\n

      SEO art\u0131k h\u0131zl\u0131ca ger\u00e7ekle\u015ftirilip sonu\u00e7 al\u0131nacak bir strateji olarak g\u00f6r\u00fclmemelidir. Etkili \u00e7\u00f6z\u00fcmler \u00fcretilmek isteniyorsa firman\u0131n dijital pazarlama yap\u0131s\u0131na ve ge\u00e7mi\u015fine uygun \u00e7al\u0131\u015fmalar yap\u0131lmal\u0131d\u0131r.<\/p>\n

      Yap\u0131lacak olan her eylem firman\u0131n varl\u0131\u011f\u0131n\u0131 etkileyecektir. Site tasar\u0131m\u0131ndan sosyal a\u011flara kadar pek \u00e7ok kritik nokta g\u00f6z \u00f6n\u00fcnde bulundurulmal\u0131d\u0131r. Kaliteli i\u00e7erik ve yeterli miktarda itibar ile t\u00fcm \u00e7al\u0131\u015fmalar desteklenmelidir.<\/p>\n

      Bu a\u00e7\u0131dan bakacak olursan\u0131z pazarlama ile SEO aras\u0131ndaki ince \u00e7izgi neredeyse yok gibidir.<\/p>\n

      Google\u2019\u0131n hedefi y\u00fcksek kaliteli ve y\u00fcksek g\u00fcvenilirli\u011fe sahip sonu\u00e7lar sunmakt\u0131r. Google siteye g\u00fcvenmek zorundad\u0131r. Sundu\u011fu sonu\u00e7larda yer alan i\u00e7erikler kullan\u0131c\u0131n\u0131n aramas\u0131 ile alakal\u0131 olacak \u015fekilde isabetli olmal\u0131d\u0131r.<\/p>\n

      Bug\u00fcnlerde SEO \u00fc\u00e7 temele dayal\u0131d\u0131r: otorite, uygunluk ve g\u00fcven.<\/p>\n

      Otoriter kaynaklardan elde edilen linkler, yazar\u0131n itibar\u0131, i\u00e7eri\u011fin kalitesi, yap\u0131lan at\u0131flar, duyulan g\u00fcven ve sosyal medya durumu gibi \u00e7ok farkl\u0131 nitelikleri bir arada bulundurmak gerekmektedir. Bu tip bir listede yer alan t\u00fcm nitelikler SEO stratejisinde dijital pazarlama \u00e7evresinde yer almaktad\u0131r.<\/p>\n

      Bu fakt\u00f6rlerin her birisi do\u011frudan SEO s\u0131ralamas\u0131 fakt\u00f6r\u00fc olarak ele al\u0131nmamal\u0131d\u0131r ancak bunlar\u0131n her birisi genel SEO stratejisinin bir par\u00e7as\u0131 durumundad\u0131r.<\/p>\n

      Google ve Bing, do\u011fal dilin anla\u015f\u0131lmas\u0131 konusunda agresif bir bi\u00e7imde yat\u0131r\u0131mlar\u0131n\u0131 devam ettirmektedir. Semantik arama kavram\u0131 art\u0131k SEO\u2019ya d\u00f6n\u00fc\u015fm\u00fc\u015f durumundad\u0131r. Bu kavram otoritenin, uygunlu\u011fun ve g\u00fcven sinyallerinin hakim oldu\u011fu bir arama manzaras\u0131 ortaya \u00e7\u0131karmaktad\u0131r.<\/p>\n

      Ancak SEO\u2019nun tamamen ortadan kalkt\u0131\u011f\u0131n\u0131 s\u00f6ylemek m\u00fcmk\u00fcn de\u011fildir. SEO geli\u015fmeye ve modern bir pazarlama disiplinine d\u00f6n\u00fc\u015fmeye devam etmektedir.<\/p>\n

      Anahtar kelime ara\u015ft\u0131rmas\u0131 ve link olu\u015fturma gibi klasik SEO stratejileri semantik araman\u0131n ge\u00e7erli oldu\u011fu d\u00fcnyada hala \u00f6nemlidir. Ancak, iyi i\u00e7erik olu\u015fturmaya ve iyi kullan\u0131c\u0131 deneyimi sunmaya odaklanmak art\u0131k her \u015feyden \u00e7ok daha \u00f6nemlidir.<\/p>\n

      K\u0131sacas\u0131, sitenizi kullan\u0131\u015fl\u0131 hale getirmek SEO i\u00e7in en \u00f6nemli ad\u0131mlardan birisidir. Siteniz bir SEO a\u00e7\u0131s\u0131ndan kullan\u0131c\u0131lara ihtiya\u00e7 duyulan kullan\u0131m kolayl\u0131\u011f\u0131n\u0131 sa\u011fl\u0131yorsa bu iyi bir \u015fey demektir.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"SEO d\u00fcnyas\u0131nda \u201csemantik arama\u201d terimi s\u00f6z konusu oldu\u011funda \u00e7e\u015fitli kafa kar\u0131\u015f\u0131kl\u0131klar\u0131 olu\u015fmaktad\u0131r. Bu terimin kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131 olu\u015fturmas\u0131 semantik araman\u0131n yap\u0131land\u0131r\u0131lm\u0131\u015f verinin bir par\u00e7as\u0131 olmas\u0131d\u0131r. Pek \u00e7ok ki\u015fi bunu yap\u0131land\u0131r\u0131lm\u0131\u015f verinin ayn\u0131s\u0131 olarak g\u00f6rmektedir. Baz\u0131 insanlar ise bu terimleri dil ve mant\u0131k ile ili\u015fkilendirmektedir. Her \u015feyin daha net anla\u015f\u0131lmas\u0131 i\u00e7in \u00f6nce bu terimi net bir bi\u00e7imde...","protected":false},"author":1,"featured_media":3933,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\nSemantik Arama ve SEO - LF Dijital - Google Kocaeli - Web Tasar\u0131m - Yaz\u0131l\u0131m - Dijital Pazarlama - SEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lf.com.tr\/tr\/3932-2\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Semantik Arama ve SEO - LF Dijital - Google Kocaeli - Web Tasar\u0131m - Yaz\u0131l\u0131m - Dijital Pazarlama - SEO\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lf.com.tr\/tr\/3932-2\/\" \/>\n<meta property=\"og:site_name\" content=\"LF Dijital - Google Kocaeli - Web Tasar\u0131m - Yaz\u0131l\u0131m - Dijital Pazarlama - SEO\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-10T12:56:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-01-17T10:50:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lf.com.tr\/wp-content\/uploads\/2020\/01\/semantik-arama-seo-390x220-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"390\" \/>\n\t<meta property=\"og:image:height\" content=\"220\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"lfdigital\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"lfdigital\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/3932-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/3932-2\\\/\"},\"author\":{\"name\":\"lfdigital\",\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/#\\\/schema\\\/person\\\/f01d2cc7ecbefa065757f1c757ef2457\"},\"headline\":\"Semantik Arama ve SEO\",\"datePublished\":\"2020-01-10T12:56:33+00:00\",\"dateModified\":\"2020-01-17T10:50:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/3932-2\\\/\"},\"wordCount\":1890,\"image\":{\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/3932-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lf.com.tr\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/semantik-arama-seo-390x220-1.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.lf.com.tr\\\/3932-2\\\/\",\"url\":\"https:\\\/\\\/www.lf.com.tr\\\/3932-2\\\/\",\"name\":\"Semantik Arama ve SEO - 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